Why Aren’t You Using Social Networking
Is your business changing it’s marketing strategy at all? Are you at least trying to utilize the Internet to promote your business and generate leads.
According to a recent Nielsen survey, almost 50% of businesses don’t have an Internet presence and I can guarantee after scouring websites and working with a few clients that if they have a website they aren’t using it to the fullest.
Are you aware that over 80% of all consumers look for merchants online? It is quicker and they can research companies easier than looking at some tiny ad and throwing darts in other mediums. In fact per a recent story, I noted I found a wildlife company in Dayton, OH to take care of my squirrel needs in the attic.
I am sure there are other companies that could have helped, but they didn’t have a website. If I found them on yellow pages online, I always look for a website. Even seniors are using the Internet to find companies or they contact family members who will use the web to help them find a company.
Wake up folks!!! 8 out of 10 people looking for your business aren’t using the Yellow Pages, yet half of all businesses or more are still using this. This is why they continue to print a yellow book - b/c people pay for advertising. Even the yellow pages has an online sales crew that goes around helping businesses with a web presence - they know that is where it’s going.
As we’ve stated before that you can even use social media for FREE and promote your business, connect with your market, update them each time they should know something.
At the very least you need to set up a twitter account for your business, a linkedin account, and a Facebook account for your business. Facebook even offers free pages where you can set up a profile similar to a personal one, but just for your business. Then you can use cheap and free advertising to promote that page, build followers, network, etc…
I have read stories of folks dramatically increasing their business just by using 2 or 3 of these mediums. Plus it gets you more familiar with the Internet and how to use it to market your business.
Quit wasting time. The more you waste, your competitors are jumping online and gaining a foothold on the market.
Contact us for a free consultation so we can make this process easy and simple to follow!
To your success,
Joe Collinsworth
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